We Are Invested in You.
We are independently owned, nationally recognized fiduciaries with a personal, long-term commitment to our clients — in other words, we put your interests first and foremost.
Peace of Mind Today, Tomorrow, and for Generations
Since 1915, Clifford Swan has helped thousands of individuals, families, and institutions attain lasting peace of mind. As independent advisors, we are not only committed to the highest fiduciary standard but also able to provide unbiased, personalized guidance to help clarify your finances and achieve your goals.
A.M. Clifford, Co-Founder (1915)An Investment Counselor…should place himself in a position to consider only his client’s best interests to the exclusion of every other consideration.
What Sets Us Apart
Independence
We are fully employee-owned with personal, long-term commitments to our clients. We have always been fee-based fiduciaries and do not receive third-party compensation.
Proprietary research
We employ a disciplined, internal process that avoids groupthink and instead focuses on what matters.
Personalized guidance
Wealth planning and portfolio decisions are focused on you.
Client Experience
With Clifford Swan, you gain a dedicated Investment Counselor and Client Service Specialist, backed by a team focused on your success. Together, we design and adapt a personalized plan that addresses your immediate needs while guiding you toward your long-term financial objectives. At each step along the way, we share timely information and education.
We’re here to help – no matter is too small or complex for us to tackle.
Awards & Accolades
CNBC
Top 100 Financial Advisory Firms, 2022
Financial Advisor Magazine
Top RIA Firms, 2025
Financial Planning
RIA Leaders, 2024
Greater Than the Sum
of Our Parts
Clifford Swan embraces a culture of mutual respect among colleagues, staff, and leadership who remain rooted in the clarity of our founders’ timeless values — client-first focus, highly personalized service, attention to detail, and our complete commitment to delivering financial success.
Our Latest Thinking
The Rise of the Invisible Economy
The investment industry has come a long way, offering Americans more ways than ever to build wealth. But the rise of alternatives—once the exclusive domain of institutions and the ultra-wealthy—has made it more difficult to cut through the noise and identify what matters. We’ve developed a framework to help. For most of our country’s history, […]
Charitable Gift Annuity Programs: What It Takes to Keep the Promise
By combining charitable intent with tax-advantaged lifetime income, a charitable gift annuity (CGA) can work very well for the right donor and for the right nonprofit. But a well-designed gift is only the beginning. Behind every CGA is a contractual payment obligation that a nonprofit must honor for the life of the annuitant, regardless of […]
Reminder: Trump Accounts Launching July 4th
In February, we shared an overview on Trump Accounts, a new federal savings program for children. With the launch on July 4, 2026, we’re revisiting how these custodial accounts compare to other savings options for minors: Trump Accounts are designed for long-term wealth building. Investments are restricted to low-cost U.S. equity index funds until age […]
Message from the CEO: May 2026
This year, we’ve been fortunate to welcome two talented Investment Counselors to our team. Raymond Torres, a Certified Financial Planner® professional, joined us after nearly a decade at Northern Trust in Pasadena, where he developed expertise in financial planning and portfolio management for high-net-worth clients. Charlotte Anten joined us with over 25 years of experience […]
